
Veteran-Owned Coffee Roastery
Bringing premium small-batch coffee to our community while employing fellow veterans.
Marcus Johnson
Army | 12 years
$32,500
pledged of $50,000 goal
65%
Staff Sgt William Spears served 12 years in the U.S. Army, including deployments to Desert Storm and Afghanistan. His passion for coffee began during long missions overseas, and now he's channeling his military discipline into building Bravo Beans Coffee Company.
Key Highlights
About This Campaign
Our Mission
After 12 years of service in the U.S. Army, I discovered my passion for coffee during deployments overseas. What started as a way to stay sharp during long missions became a deep appreciation for the craft of roasting.
Bravo Beans Coffee Company will be a veteran-owned micro-roastery focused on:
- Premium Quality: Small-batch roasting ensures every bean reaches its full potential
- Veteran Employment: Creating jobs for transitioning service members
- Community Impact: Donating 5% of profits to veteran support organizations
The Plan
We've secured a location in downtown Austin and have already established relationships with sustainable coffee farms in Colombia and Ethiopia. With your support, we'll purchase:
- Commercial roasting equipment ($25,000)
- Initial inventory and packaging ($10,000)
- Storefront build-out ($10,000)
- Working capital for first 3 months ($5,000)
Why Now?
The specialty coffee market is growing 12% annually, and Austin's coffee scene is thriving. We've already received letters of intent from 3 local cafes interested in carrying our beans.
Join us in building something meaningful. Every cup tells a story of service, dedication, and excellence.
Assessment based on AI interview, business plan review, and market analysis.